JOB OVERVIEW

Our client is a prestigious luxury brands retail group in Doha, Qatar , seeking a skilled Brand Manager to join their team.

Key Responsibilities:

• Brand Strategy: Develop and implement brand strategy, including style guides, brand guidelines, brand vision, and value proposition for both short-term and long-term goals.
• Communications and Media: Plan and execute all communications and media actions across all channels, including online and social media platforms.
• Product Development and Pricing: Assist with product development, pricing strategies, new product launches, and identify new business opportunities.
• Promotional Collateral Management: Create and manage promotional materials to establish and maintain product branding.
• Budget Management: Manage the budget for advertising and promotional items.
• Competitor and Customer Insights: Conduct analysis of competitor activities and customer insights.
• Sales and Financial Analysis: Analyze sales forecasts and relevant financial data, and report on product sales performance.

Requirements:

• Proven experience in brand management within the luxury retail sector.
• Strong understanding of brand strategy and implementation.
• Proficiency in planning and executing communications and media actions.
• Experience in product development, pricing, and new product launches.
• Excellent budget management skills.
• Ability to analyze competitor activities and customer insights.
• Strong analytical skills with the ability to report on sales forecasts and financials.