Marketing Director – F&B – Kuwait – 2000KWD – 2500KWD

Marketing Director – F&B – Kuwait – 2000KWD – 2500KWD



    • Develop and implement the corporate marketing communications programs and plans, in alignment with the Company’s vision and strategic objectives.
    • Review the effectiveness of current programs and suggest recommendations for enhancing marketing activities and the Company’s reputation amongst its key target audience.
    • Advise and implement internal and external communications policies and procedures in line with Company’s overall objectives.
    • Lead the development of corporate presentations, brochures, and information on the Company’s website to help build and promote better understanding of corporate strategies and objectives.
    • Manage the development and dissemination of media materials including the annual reports, newsletters and other publications in compliance with company’s corporate visual identity.
    • Establish and develop the company’s corporate relationships with all print, broadcast and web-based media, including consumer press.
    • Develop and maintain strong public relations with the government agencies, private organizations, media and public relations agencies.
    • Act as the primary point of contact for the handling of all local and regional media inquiries and requests for information to ensure consistency, co-ordination, accuracy and integrity of responses.
    • Develop crisis-management communications planning, readiness and response capabilities consistent with corporate guidelines.
    • Activate and improve brand awareness amongst target customer segments.
    • Maintain effectiveness of external stakeholder relationship management programs.
    • Enhance media coverage for restaurant openings and product launches.
    • Ensure effectiveness and outreach of Company communications.
    • Develop the annual marketing calendars, campaigns, promotions and events, and execute with excellence.
    • Act as the company Marketing agent, engaging with external stakeholders including media representatives and potential and future clients to build strong strategic partnerships.
    • Conduct general market research to understand current and future trends and to track competitor marketing activities.
    • Develops Marketing analytics to demonstrate delivery of return on investment (ROI)
    • Design, develop and control the Marketing budget and the appropriate allocation of resources.
    • To perform other duties as instructed which contribute to the effective marketing of the company’s restaurants.

    Management/Leadership Responsibilities:

    • Manage, motivate and develop team members through a leading by example approach.
    • Review the latest creative resources to remain updated with current creative trends and styles.
    • Maintain the image, standards and principles of the organization at all times.
    • Maintain strict confidentiality of all design related documents.
    • Ensure that the Marketing team creates and executes all programs / plans in accordance with Company defined parameters.
    • Fluent Arabic Speaker (desirable).
    • Proven experience in GCC as a Marketing Director (or equivalent) within the F&B industry, overseeing GCC-wide operations.
    • Excellent leadership and organizational skills with proven experience of managing cultural diversity.
    • Proven experience of building a Marketing department and team from the ground up (circa 10 team members), with an ability to challenge the status quo.
    • Expert knowledge of best practices whose proactive approach delivers competitive edge.
    • Highly creative, strategic, out-of-the-box thinker who has the ability to see the “bigger-picture” whilst constantly seeking innovative ways to maximize Marketing ROI.
    • Dynamic, energetic team player with excellent communication and interpersonal skills.
    • Strong stakeholder-management skills; comfortable interacting at all levels from Senior/Exec level management to junior team members
    • Fully familiar with current digital marketing techniques, best practices and social media platforms.

    Job Details

    • Offered Salary:
    • Career Level:
    • Experience:
      8 +
    • Gender:
      No preference
    • Qualification:
      Bachelor degree

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